The movie industry is on a fast track to a tipping point, as moviegoers increasingly realize they’re buying a movie they never saw, rather than one they’re really interested in.
A growing number of moviegoers have begun asking whether their favorite movie is a fraud.
They are increasingly wary of the movies they’ve already seen, because the hype and anticipation that comes with a moviegoing experience is hard to escape, especially when the film is not particularly good.
“It’s a lot more like watching a movie on a boat,” said Sarah Veklerov, a 24-year-old moviegoing aficionado from California.
“You’re watching a boat, and it’s not going to take you home.”
“I’m not a purist.
I just want to be able to experience the movie.”
A study published last year by movie-industry consultant The New York Times found that people were increasingly turning to online sources to find out what’s really going on behind the scenes.
“If I want to watch a movie that I really want to see, I’ll use a search engine,” said Veknerov.
“The problem is that if I want a movie to be worth my time, I can’t just go and search for it on the internet.”
The Times study, which polled 500 moviegoers between July and November, found that almost a third of movie-goers said they were “at least somewhat” worried about what they had just seen.
Many moviegoers said that they were more worried about the movies that had been released recently, rather then those they already had.
“I’ve been very disappointed in recent years,” said David Rolfe, a 39-year old from Illinois.
“There’s been too much good films coming out, and too little bad films coming in.
I’m not really willing to spend money on a movie I haven’t seen.”
The movie-goer with a vested interest in the movie business is likely to be the younger generation, Rolfes said.
But he’s worried about millennials who aren’t interested in the movies.
“What’s really happened is that they are not seeing good films.
That’s a problem,” he said.
“They are not going out and buying good films that are worth their money.”
The problem isn’t just with the films themselves, however.
According to a survey from the Motion Picture Association of America, 78% of moviegoing millennials said they didn’t want to spend more money on movies, and only 23% of them said they wanted to see more movies.
The association found that movies they were interested in had a higher percentage of reviews than movies that weren’t, and that the percentage of viewers who say they were actually watching movies actually fell.
The study found that only 4% of millennials who have been told they’re a movie fraudster said they would buy a movie at a theater.
The survey also found that 75% of respondents said they felt like they would be able not only to see a movie, but also to get a good experience, but the percentage said that was the case only in the last year.
Some millennials are also worried about a trend that’s become more common among millennials, according to the survey: A recent survey of film-industries professionals found that 77% of people surveyed said that it was difficult to convince someone to buy a film, even though they could understand why.
“People have been duped,” said John Hargrove, a professor at the University of Wisconsin-Milwaukee and a member of the movie-watching industry’s “Screening Room.”
“There are a lot of people who have lost their money because they didn and haven’t had a good movie experience.”
The number of people buying movies online is growing, too.
In 2016, movie-going online sales increased 16% from 2015, according the Motion Pictures Association of American.
In 2017, moviegoing online revenue was up 7.6% from 2016, and moviegoing sales rose 15.5% from 2017.
Movie theaters were also the best-performing market for moviegoing, according with a survey of movie theaters by research firm Nielsen, with a median gross attendance of about 7,200 people per theater.
But in a survey conducted by a separate company in 2018, moviegoers were not as confident that they would actually see the movies in their local theaters.
“A lot of movie buyers are more likely to say that they’re going to go to a theater that’s close to home, and a lot fewer are going to buy online,” said Matthew Zimbalist, the founder of The Movie Store, a website that provides online bookings for movies.
Zimbarist noted that the moviegoing industry has been slow to react to the rise of the Internet and the rise in the number of filmgoers who want to avoid the hassle of purchasing a ticket to a movie.
“We’ve never really seen the industry